”LOTS TO PLAY LESS TO PAY”
Questions we are often asked…….
“How can you sell your guitars at such reasonable prices?”
Economy of scale is part of it, however, the main reason is that Anne & myself own Freya Guitars entirely, meaning no shareholders, banks, distributors etc., will add to the cost.
Our overheads are low and we have control over all aspects of our business. However, perhaps the biggest reason is that we only sell direct to our customers. This alone means that you will save 30-40% on our guitars, and you will get a guitar that has had a fresh setup and new strings. With a Freya guitar, YOUR guitar is YOURS, FROM NEW, from the moment you receive it, and the only other hands that will have touched it are ours during its setup and packaging.
“Where are your Freya guitars made?”
Our guitars are made to our own exacting specifications by our trusted long-term manufacturing partner in China. China’s guitar industry has undergone an impressive transformation over the past two decades. As technology has advanced, local expertise has grown and manufacturers have perfected their production methods, resulting in instruments that rival those made in any part of the world.
Modern Chinese guitar factories combine cutting-edge CNC (computer numerical control) technology with traditional hand-finishing techniques, meaning that every neck, fret, and body contour is shaped with near-perfect precision, while the final touches – such as fret dressing, binding, and setup – are done by skilled artisans, resulting in guitars that feel solid, sound rich and play beautifully right out of the box.
Our Freya guitars have been made in China from the start. In 2008 we travelled to China to source a manufacturer with the expertise and quality we demanded, and settled on the factory we found to have the best and most consistent quality we could find. Since then, we have continuously updated our knowledge & research to ensure the highest quality standards for our guitars sourced directly from leading manufacturers in China. By staying informed about cutting-edge manufacturing techniques & implementing strict quality control measures, we can guarantee you will receive premium craftsmanship and performance in every guitar.
I have been told I have the best job in the world – I get to spec every Freya guitar in terms of the wood, electronics and hardware. I agree, lol!
When ordering guitars, we liaise with the factory that will make them (always the best, and always known for consistent quality), and specify the woods to be used, and the quality of hardware and electronics. On our Freya electric guitars and Freya basses, the woods used are a mixture of Mahogany, Maple, Rosewood, Ash, Alder & Basswood, depending on the model. On our Freya acoustic guitars we specify Spruce, Mahogany & Rosewood, all quality woods that produce that great acoustic sound.
Check the videos on our website and on our Youtube channel – freyaguitars.tv – for demos and to hear sound clips on all our Freya Guitars.
See our Google 5-Star Reviews.
Upon delivery to us here in Kerry, every Freya guitar is again checked for quality and then stored in a temperature & humidity-controlled environment. When you order one of our Freya guitars online it will be taken from stock, checked carefully and will get a full pro setup which includes setting the nut height, action, intonation and carefully checking every aspect of your instrument. We also fit a fresh set of strings (you can specify the gauge), leave it settle overnight, give it a final check and playing test, and only then will we send it out to you, packed carefully, ensuring that you have a guitar that plays and feels right as soon as you open the box, as we say – “Play your Freya right Awaya”. The same stringent quality control also applies to any guitar bought from our retail shop near Killarney in Co. Kerry (Eircode V93 V2A2), as anyone who has bought directly from us here can testify – don’t forget to check our 5 Star Google Reviews.
“What pickups are in your Freya guitars?”
Why, Freya pickups of course. We go to great lengths to match our pickups to our guitars, meaning that our Strat-style ST guitars sound like a Strat guitar is supposed to sound, same with our TLE Tele-style guitars, LP-1 Les Paul-style guitar, P-Basses, J-Basses and others.
I even get to design & spec the pickups too, LOL! What a fantastic job to have!
“What else do you sell?”
We sell guitars, microphones, amplifiers, banjos, ukuleles, stands, guitar strings bass strings banjo strings, effects pedals, straps, cables and lots more gear & accessories, all of these can be found on our site: www.freyaguitars.ie
Remember – we sell direct to our customers only – this means that you will save 30-40% on our guitars, and you will get a guitar that has a fresh setup and new strings every time, from a qualified professional (Anne calls me “Robert the PRO)!
Thanks for taking the time to read this blog, any questions please call 0876805214…… I love to talk guitars!
Robert.
”LOTS TO PLAY LESS TO PAY!”



